Writing and Reporting the News for the 21st Century
Paperback list price: $ 106.95
Cognella Direct Ebook: $80.95
You save $26 (24%)
Learn about all formats available for adoption
Bookstore Managers: contact orders@cognella.com to place an order
The first section of the book presents students with guiding principles for practicing accurate and fair journalism, as well as the various codes of ethics used across journalistic mediums, namely print, digital, and broadcast. The second section provides an overview of the basics for writing news for online, print, radio, and TV outlets. It also posits valuable advice that will help new journalists conduct an effective interview, pose meaningful questions, and capture what the source has to say accurately. The final section demonstrates the myriad ways the study of journalism can lead to successful careers in marketing, public relations, full-time reporting, editing, or producing.
Writing and Reporting News in the 21st Century is ideal for introductory courses in journalism. It is also a valuable supplemental text for foundational courses in marketing, public relations, and technical writing.
Publisher Direct Versions — Available through the Cognella Student Store for confirmed adoptions |
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$80.95
Best Value! |
Publisher Direct Ebook | Publisher Direct ebooks are available in your Cognella account immediately after purchase and provide access for 180 days. Our ebooks run on RedShelf, VitalSource, or in some cases, must be accessed via Adobe Digital Editions, a free software program. |
$93.95
Ships Free! |
Publisher Direct Paperback | These special, discounted paperback editions are sold exclusively through the Cognella Student Store (store.cognella.com) for confirmed adoptions. They are not available through other retailers. The books are printed on demand, do not have an ISBN, and are not intended for resale, which results in savings we pass along to students. Most Publisher Direct Paperbacks also come with free, immediate access to the first 30% of the ebook and FREE shipping. |
Bookstore Pricing (MSRP) — These suggested retail prices include a total projected mark-up of 25% |
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$76.76
Best Value! |
Inclusive Access Ebook 978-1-5165-7396-7 |
We partner with both RedShelf and VitalSource to provide day-one access to students through campus bookstores. Bookstores and these vendors share in the total projected mark-up. Learn more about Inclusive Access at cognella.com/inclusive-access. |
$96.95 |
Binder Ready/Loose Leaf Talk to a rep for ISBN details |
Binder Ready versions have pages that are loose leaf, three-hole punched, and fit into any standard three-ring binder (not included). They are fully typeset, include front and back covers, and are available at a discount compared to standard paperbacks. Contact us for course adoptions; not available for individual purchase. |
$106.95 | Paperback 978-1-5165-2678-9 |
Standard paperback version. Contact us for course adoptions; also available for individual purchase through national wholesalers and retailers — and from our website directly — see Purchase button above. |
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$95.95 | Ebook 978-1-5165-7396-7 |
Ebooks are available for individual purchase (180-day access) through either RedShelf or VitalSource. Bookstores and these vendors share in the total projected mark-up. |
$169.95 | Hardcover 978-1-5165-7308-0 |
Great for libraries and rental programs. Contact us for course adoptions; also available for individual purchase through national wholesalers and retailers. |
Other Formats Talk to a rep for details |
Other formats (spiral bind, perforated, etc.) may be available. Contact us for course adoptions; specialty formats are not available for individual purchase. | |