Rock on the Roll

Serving Up Popular Culture (First Edition)
Steve Markuson
©2019, 172 pages

Paperback list price: $ 79.95

Cognella Direct Ebook: $60.95

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Rock on the Roll

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    Rock on the Roll: Serving Up Popular Culture is a creative and innovative examination of music’s role in pop culture across generations. The book explores the origins of diverse genres of popular music, their social impact, and the strategic “ingredients” that make them successful, providing students with an immersive journey through music history. The text employs the speech and nomenclature of various historical periods to illustrate how music incorporated language, especially slang, to represent social issues and technology.

    The book begins with a chapter that introduces readers to the ubiquitous nature of slang phrases in music and the influential nature of radio and DJs on popular culture. Later chapters explore historical events that inspired genres of music and particular songs, big-name performers and composers, and the progression and social impact of individual genres of music, including ragtime, blues, European classical, Broadway, big band, country and western, surf rock, and more.

    Rock on the Roll manages to be simultaneously fresh, irreverent, and deeply respectful of various musical art forms that have had mass popular appeal. The book is well-suited to courses in rock history, country, pop, and Broadway music, as well as the history of radio.

    Steve Markuson holds a D.M.A. in performance and literature from the Eastman School of Music at the University of Rochester, and is a noted educator and performer. He is an artist-in-residence and professor of music at Hartwick College, the State University of New York at Oneonta, and Delhi Tech in Delhi New York. He specializes in the pop-culturization of European classical music, rock-n-roll, country, pop, Broadway, radio, jazz, hip hop, and rap. His extensive career as a classical singer includes opera, oratorio, and musical theatre, with performances in Europe and across America.
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    Binder Ready versions have pages that are loose leaf, three-hole punched, and fit into any standard three-ring binder (not included). They are fully typeset, include front and back covers, and are available at a discount compared to standard paperbacks. Contact us for course adoptions; not available for individual purchase.
    $79.95 Paperback
    Standard paperback version. Contact us for course adoptions; also available for individual purchase through national wholesalers and retailers — and from our website directly — see Purchase button above.
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    $71.95 Ebook
    Ebooks are available for individual purchase (180-day access) through either RedShelf or VitalSource. Bookstores and these vendors share in the total projected mark-up.
    $128.95 Hardcover
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    Other Formats
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    Other formats (spiral bind, perforated, etc.) may be available. Contact us for course adoptions; specialty formats are not available for individual purchase.