This option is available for professors interested in adopting this textbook for use in a course. Students can purchase textbooks here: store.cognella.com.
This option is available for professors interested in adopting this textbook for use in a course. Your request may be delayed while we validate your status.
The book explores topics such as the uses and gratifications of media, the psychological and physiological effects of media exposure, the corporatization of thought, and the impact of digitization. Students will also be introduced to post-positivist perspectives on the media, and ideological, cultural, and worldview perspectives on assessing media literacy. The material shows students that they must be grounded in media history, media literacy, and future thinking in order to think critically in today's media-sphere.
For a generation rushing wholeheartedly to embrace the media in all its forms, Mediated Perspectives provides a fresh, startling point of view. Most importantly, it asks readers to actively engage in questioning their own assumptions and media participation. Mediated Perspectives is an excellent choice for introductory courses in mass media and media communications.
—Douglas Rushkoff, author of Present Shock
"A welcome antidote to all the watered-down, 'media is glam' texts out there. Treut gives us a lively, fresh, and critical take on media today— and gets it right."
—Michael Morgan, professor of communication, University of Massachusetts Amherst