Español Comercial

Comunicación Avanzada para Profesionales de Negocios (First Edition)
By Fabian Faccio
©2016, 270 pages

Paperback list price: $ 89.95

Cognella Direct Ebook: $68.95

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Español Comercial

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    Designed to be highly practical, Español Comercial is a concise, well-organized resource for advanced, fluent students who want to improve their speaking skills in Spanish for business purposes.

    The book increases vocabulary and teaches speaking skills for use in professional environments. A practical tool for improving cross-cultural communication, the text also helps students recognize and employ the appropriate register for negotiating successfully in Spanish.

    The book is organized into twelve chapters, each of which presents a specific business-related topic as the context for language acquisition. These topics include globalization and the Hispanic world, companies in Latin America and Spain, company assets, entering international markets, and the production of goods and services. Each chapter also weaves in information about the countries in Latin America, providing students with a valuable overview of the region.

    In addition, students learn about business management, human resources, banking, funding and investment, and the future of business. Each of the twelve chapters includes vocabulary, phrases, application exercises, and an expansion activity.

    Español Comercial is written specifically for courses in Spanish that focus on business terminology, topics, and practices.

    Fabián Faccio holds a Master of Arts degree in second language acquisition and application from the University of Maryland, College Park, where he is currently a lecturer and teaches Commercial Spanish and a variety of other Spanish courses. He also has a degree from the Universidad Nacional de Cuyo in Mendoza, Argentina, where he was born. He has over 25 years of teaching experience, and is a past recipient of the Award for Excellence from the Northeast Conference on the Teaching of Foreign Languages. His research interests include cross-cultural communication, teaching in a technology-enhanced environment, and language for specific purposes.
    Formats and Bulk Order Pricing for Confirmed Adoptions

    Publisher Direct Versions — Available through the Cognella Student Store for confirmed adoptions

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    Publisher Direct Ebook Publisher Direct ebooks are available in your Cognella account immediately after purchase and provide access for 180 days. Our ebooks run on RedShelf and VitalSource with annual/perpetual options available.
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    Publisher Direct Paperback These special, discounted paperback editions are sold exclusively through the Cognella Student Store ( for confirmed adoptions. They are not available through other retailers. The books are printed on demand, do not have an ISBN, and are not intended for resale, which results in savings we pass along to students. Most Publisher Direct Paperbacks also come with free, immediate access to the first 30% of the ebook and FREE shipping.

    Higher Education Bookstore Pricing — These suggested retail prices include a total projected mark-up of 25%

    Binder Ready/Loose Leaf
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    Binder Ready versions have pages that are loose leaf, three-hole punched, and fit into any standard three-ring binder (not included). They are fully typeset, include front and back covers, and are available at a discount compared to standard paperbacks. Contact us for course adoptions; not available for individual purchase.
    $89.95 Paperback
    Standard paperback version. Contact us for course adoptions; also available for individual purchase through national wholesalers and retailers — and from our website directly — see Purchase button above.
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    $144.95 Hardcover
    Great for libraries and rental programs. Contact us for course adoptions; also available for individual purchase through national wholesalers and retailers.
    $81.45 Other Formats
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    Other formats (spiral bind, perforated, etc.) may be available. Contact us for course adoptions; specialty formats are not available for individual purchase.