Constructing Effective Speeches

A Step-by-Step Guide to Public Speaking (First Edition)
By Amy Muckleroy Carwile
©2013, 234 pages

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Constructing Effective Speeches

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    Constructing Effective Speeches is an easy-to-understand guidebook for beginning public speakers. The book is divided into four main sections, each of which provides novice speakers with tools that are needed in the speech building process.

    The first section covers the history of rhetoric, and discusses what speakers need to know about an audience in order to make a speech effective. The second section provides information on selecting appropriate topics, and researching and supporting ideas. It also addresses delivery, style, and visual aids. In the next section readers learn about building the parts of a speech: the introduction, body, and conclusion, as well as the use of transitions. The final section details specifics about creating informative and persuasive speeches. It also covers the requirements for speeches of entertainment.

    The Public Speaking Intersection is a special feature of Constructing Effective Speeches. Spread throughout the text, this tool aid students' understanding of the interplay between the four elements of a public speaking situation: speaker, audience, message, and occasion. The appendix to the book has practical exercises and tear-out assignments. It also includes a glossary, comprehensive reference list, and helpful links for concepts.

    Constructing Effective Speeches is intended for introductory Public Speaking or Speech Communication courses. The skills it teaches can be easily transferred to other college courses, and to the workplace.

    Amy Muckleroy Carwile earned her Ph.D. in Communication and Information Sciences at the University of Alabama, where she was the Director of the Public Speaking Program. Currently Dr. Carwile is an Assistant Professor of Mass Communication at Texas A&M University – Texarkana. Her research interests include public speaking, family communication, especially that of siblings, and advertising and public relations. Dr. Carwile has co-authored an article about bullying, and contributed three chapters to a textbook on public speaking. She has presented her research at numerous conferences.
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    Publisher Direct Paperback These special, discounted paperback editions are sold exclusively through the Cognella Student Store ( for confirmed adoptions. They are not available through other retailers. The books are printed on demand, do not have an ISBN, and are not intended for resale, which results in savings we pass along to students. Most Publisher Direct Paperbacks also come with free, immediate access to the first 30% of the ebook.

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    Other formats (spiral bind, perforated, etc.) may be available. Contact us for course adoptions; specialty formats are not available for individual purchase.
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