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Cognella Active Learning
is available with this title.
Participating in CMC through texting, tweeting, Snapchat, email, FaceTime, social media, or video-conferencing is unavoidable in the 21st century. Computer-Mediated Communication: Approaches and Perspectives describes five approaches and multiple perspectives on the influences of this technologically-mediated communication on interpersonal and social relationships.
The five approaches examine the constraints, experience, language, opportunities, and implications of CMC. The book develops these approaches through the perspectives of media richness, naturalness, affordances, domestication, presence, social presence, propinquity, social information processing, hyperpersonal relationships, social identity model of deindividuation effects, virtual identities, virtual networks and teams, virtual communities, the Proteus effect, actor networks, and media niches.
The book develops each perspective through a description, illustration, critique, and analysis of usefulness. Each chapter contains a computer-mediated communication ethics challenge, discussion questions, glossary of terms, and references for further reading. As such, Computer-Mediated Communication is an excellent textbook for courses in computer or technologically mediated communication.
Active Learning ISBN: 978-1-5165-3210-0
Cognella Active Learning is available for this title! Adopting instructors can provide students with dynamic online learning activities that reinforce key concepts from the text, provide engaging educational experiences, and support various learning styles.
Please note: Cognella Active Learning can be bundled for purchase with the text or posted separately. Contact us to learn about bundle discounts.
The Cognella Active Learning content for Computer-Mediated Communication: Approaches and Perspectives includes:
- 13 multiple choice quizzes, a total of 65 questions, test students on fundamental concepts from the book.
- 13 sets of flashcards help students study and recall key terms from the book. See a preview of the content
To see a full demo, please email us and one of our adoption specialists will follow up with you.
Scott W. Campbell, Constance F. and Arnold C. Pohs Professor of Telecommunications, University of Michigan
“The book is a valuable resource in terms of the theories covered and the critiques/analysis offered. … The most impressive part is the reflection on ethics in each chapter. … [This book] is much needed in our field.”
Lesley A. Withers, Professor of Communication and Director of the Presentation Skills Center, Central Michigan University
“The theoretical approach will make the findings relevant for longer than some other CMC textbooks. It is clearly and firmly grounded in human communication concepts and research, which can also be very difficult to find in CMC textbooks.”
Erin K. Ruppel, Associate Professor of Communications and Graduate Program Director, University of Wisconsin-Milwaukee