Communication and Prejudice

Theories, Effects, and Interventions (Third Edition)
By Alexis Tan
©2021, 278 pages

Paperback list price: $ 106.95

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Communication and Prejudice

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    Communication and Prejudice: Theories, Effects, and Interventions explores how communication affects prejudice, and how communication interventions can reduce it. The book gives readers a well-rounded understanding of theories and current research on the topic, sustained with real-world examples that bring concepts and principles to life.

    The book presents students with a thoughtful, accessibly written, cohesive view of issues related to communication and prejudice from a true social science perspective. Topics include levels of communication, defining and measuring prejudice, stereotypes in the media and public information, mass media, and education programs. Dedicated chapters address stereotypes and prejudice in video games, social media and cyberbullying, and digital information literacy.

    The third edition features new chapters and sections on racial bias in politics and education, hate in social media, fake news, and racial cues in presidential politics.

    Communication and Prejudice addresses prejudice as a world-wide problem and explores communication interventions at the intra-, inter- and mass communication levels of analysis. It is ideal for undergraduate courses in journalism, mass communication, race and gender in media, and communications.

    Alexis Tan holds a Ph.D. in mass communication from the University of Wisconsin-Madison. He is a professor of communication and was the inaugural university faculty diversity fellow and the founding director of the Edward R. Murrow College of Communication at Washington State University. The recipient of a Senior Fulbright Award, Dr. Tan has lectured and performed research in over twenty countries. He has written over sixty journal articles and book chapters, and is the author of five communication textbooks.
    Other Cognella titles by Alexis Tan:

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