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    How Business Works
    Making Profits, Taking Risks, and Creating Value in a Global Economy (Tenth Edition)
    By Robert S. Kemp, Adam Kemp, and Kelley Kemp
    ©2020
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    Acting Strategically, Thinking Critically
    Concepts, Cases, and Tools for Business Students (Second Edition)
    By Michael J. Merenda, Ph.D.
    ©2019
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    Behind the Manipulation
    The Art of Advertising Copywriting (Second Edition)
    By William Barre
    ©2019
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    Business Creativity and Innovation
    Perspectives and Best Practices (First Edition)
    Len Ferman
    ©2019
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    Developing an Integrated Marketing Plan
    (Second Edition)
    Eric Stewart Harvey
    ©2019
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    From Data to Decision
    A Handbook for the Modern Business Analyst (First Edition)
    Marco Vriens, Song Chen, and Chad Vidden
    ©2019
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    Marketing Fundamentals for Future Professionals
    (Version 1.1)
    Bruce Robertson
    ©2019
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    The Fundamentals of Public Relations
    What it is and How to Do it Well (Second Edition)
    By Dr. Joseph Harasta, APR
    ©2019
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    Business Organizations
    A Transactional Perspective (Second Edition)
    Edited by Donald Scotten
    ©2018
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    Comprehensive Business Law
    (Second Edition)
    Michael Bootsma, Michael Thieme, Charles Damschen, Sophia Harvey, Craig Nierman
    ©2018
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    Effective Strategic Management
    From Analysis to Implementation (Second Edition)
    By Daniel Kipley and Ronald Jewe
    ©2018
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    I Inc.
    Career Planning and Personal Entrepreneurship (Second Edition)
    Mike Callahan
    ©2018

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