Acting Strategically, Thinking Critically

Concepts, Cases, and Tools for Business Students (Second Edition)
By Michael J. Merenda, Ph.D.
©2019, 448 pages

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Acting Strategically, Thinking Critically

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$121.95

Summary
    Acting Strategically, Thinking Critically: Concepts, Cases and Tools for Business Students is a student-friendly, strategic management textbook and utilizes activity-based learning strategies, short and comprehensive cases, critical thinking exercises, and several well-known analytical frameworks to not only help students master strategic management concepts, but also "think about thinking." This text emphasizes knowledge acquired in business degree programs and provides a vehicle for students to engage in active learning strategies by demonstrating their competencies in acquiring, retaining, and applying their knowledge as students of strategy and prospective strategic leaders and thinkers. As such, this book is designed for life-long learning and application, and provides information that will be of use in a variety of classroom settings, business organizations, and other learning environments.

    Students will gain a foundation in strategic management as a dynamic process through the lens of five schools of strategic thought: style, competitive forces, resource-based view, learning, and entrepreneurship. The book emphasizes strategic decision making and action-based learning in the 21st century environment of accelerated change and exponential growth. It will teach students the importance of being agile and creative in today's fast-paced environment. Among the topics covered are: conceptual foundation of strategy, case method, corporate strategy, business-level strategy, strategic leadership and strategy execution, global strategy, and innovation-based strategies. Students will apply concepts, tools, and models to case studies and thinking critically exercises to reflect on the impact of strategy within specific organizational and individual situations. They will also come to understand the professional and career benefits associated with acting strategically and thinking critically.

    Developed for the capstone course required in undergraduate business and masters of business administration degrees, Acting Strategically, Thinking Critically prepares students to make meaningful contributions to the organizations in which they work.

    Michael J. Merenda earned his Ph.D. at the University of Massachusetts, Amherst. He is a professor of strategic management and entrepreneurship at the Peter T. Paul College of Business and Economics at University of New Hampshire, Durham, where he teaches courses in strategic management, international management, entrepreneurship, corporate consulting, and introduction to business. Dr. Merenda's research interests include the role of entrepreneurial education in fostering entrepreneurship, and the strategic use of information technology in market competitiveness. His work has appeared in the Journal of Strategic innovation and Sustainability, Case Research Journal, International Journal of Case Method Research and Application, and the Sloan Management Review, among others. Dr. Merenda also co-authored The Sustainable Business Case Book.
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    Publisher Direct Paperback These special, discounted paperback editions are sold exclusively through the Cognella Student Store (store.cognella.com) for confirmed adoptions. They are not available through other retailers. The books are printed on demand, do not have an ISBN, and are not intended for resale, which results in savings we pass along to students. Most Publisher Direct paperbacks also come with free, immediate access to the first 30% of the ebook.
    $121.95 Publisher Direct Ebook Publisher Direct ebooks are available for download from your Cognella account immediately after purchase and provide access for 180 days. They must be accessed via Adobe Digital Editions, a free software program.

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    $168.95 Paperback + Cognella Active Learning Code
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    Cognella Active Learning provides students with dynamic online content within a custom digital learning environment. Contact us for course adoptions; not available for individual purchase.
    $168.95 Paperback
    978-1-5165-2566-9
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    Inclusive Access Ebook
    978-1-5165-7124-6
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    $126.71 Ebook
    978-1-5165-7124-6
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    978-1-5165-7188-8
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    $34.95 Standalone Cognella Active Learning
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    Cognella Active Learning provides dynamic online content within a custom digital learning environment. Does not include the ebook. Contact us for course adoptions; not available for individual purchase.
    Adopting instructors will receive PowerPoint slides, case studies and a test bank.